Allure
Allure is a luxury, high-rise, condominium community in Waikiki, HI.
ROX created advertising and collateral to communicate its upscale and serene
surroundings to its International target market. To convey a sense of home,
Japanese Sayagata patterns were used across all marketing pieces, while
a muted palette reflected the iconic beauty of the surrounding sea and sand.
- Branding
- Advertising
- Digital